Videos
Getting More Consumer Closeness with Reckitt Benckiser
Through the pandemic, market research and consumer behavior changed — consumer closeness seemed more difficult than ever. Sai Pisipati, Global Consumer Insights & Analytics Manager at Reckitt Benckiser, recognized this, and found the right tools to overcome these barriers with Discuss.io, the people insights platform he needed for: Concept & product development Brand validations…
Read MoreWonderlust Collective on Discuss’ User-Friendly Platform
Market research software that is user friendly and accessible to all, like the Discuss People Experience Platform, is an agency’s secret weapon. Not only can you turnaround more projects in a short amount of time, but you can bring clients into the insights sharing process early and often as you compile reports. Such is the…
Read MoreHow GSK Empowers Brand Managers with Discuss
Global enterprise organizations need to get closer to customers like never before as a result of changing consumer behavior. For multinational pharmaceutical and biotechnology company GSK, sharing insights and in turn democratizing their research was a top priority, which is why they chose Discuss as their market research platform for easily accessible, more shareable customer…
Read MoreProviding a Superior Respondent Experience with Hall & Partners
1:00 0:51 Watch this short case study to learn how Hall & Partners uses Discuss’ platform to provide a great respondent experience.
Read MoreThe Value of Discuss Customer Service with 2CV
Agencies need to move fast with customer feedback software that provides seamless experiences, giving researchers insights that influence product, marketing, CX and UX. 2CV, a global market research agency headquartered in the UK, saw strong value in the level of customer support that they received from Discuss while conducting a user testing project for mobile…
Read MoreFacilitating Website Discussion with Kraft Heinz
Hear Kraft Heinz discuss how they are able to facilitate website discussion with Discuss.io’s qualitative research platform.
Read MoreImproving Customer Satisfaction with Gongos
Learn how Gongos was able to increase their customer satisfaction using the Discuss.io platform in this short case study video.
Read MoreFireside Chat with Stan Sthanunathan
It’s Empathy Stupid! How Insights Professionals Need to Own Consumer Feelings and Not Just Their Digits. Stan Sthanunathan, former EVP of CMI for Unilever, shares his perspective from his long career in the insights profession including: What it takes for insights to get a permanent seat at the C-Suite table (hint, if you are talking…
Read MoreHow Unilever Improves the Mobile E-Commerce Experience
Mobile UX and qualitative research collide with mobile e-commerce. Join Jim Longo, Chief Strategy Officer-Discuss as Oliver Bradley, Global eCommerce Experience Design Directory – Unilever, delivers a master class on what he’s learned about the positive impact of good Mobile UX on shopper behavior. He delivers a number of tips and examples on how mobile…
Read MoreHow Innovation Teams Scale Qualitative Research with Video
Discuss.io’s Chief Strategy Officer – Jim Longo – shares how innovation teams can leverage the Discuss.io platform to scale qualitative research and improve consumer insights. This presentation was delivered as part of All Things Insights virtual event.
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