How Agencies are Changing The Game with Generative AI in Market Research

Play Video

Watch this exciting session on navigating the evolving terrain of generative AI in Market Research with Forrester’s Thought Leader and Industry Stalwarts from Buzzback and Quadrant Strategies. The discussion revolves around how AI can align with your qualitative research objectives leading to practical applications that will help you gain insights by savings dozens of hours per project and thousands of dollars.

Sign Up for our Newsletter

Other Videos

Presentation slide on AI Agent approach to market insights by Adam Mertz, Chief Growth Officer at Discuss, with social media and contact info on a purple gradient background.

A Growth Game-Changer: The AI Agent Approach to Market Insights

From The MarTech Conference | March 2025 Marketing teams thrive — or fail — based on how well they optimize…

How HP is using AI Agents to Drive Agile, Customer-Centric Innovation

HP is surfacing key insights in minutes with AI Agents, even insights from around the globe. And with the ability…

How HP is Driving Customer-Centric Product Innovation with AI Agents and Discuss

“It can be a struggle, even for us experienced researchers, to get an accurate assessment across many interviews and hours…