Genie is the Qual Research Game Changer
Embrace the new AI-driven era of market research and unlock next gen insights with Genie.
Areas of biggest value include:
Create reports that drive global decisions faster
Find and screen target audiences more efficiently
Maximize engagement to collect more in-depth feedback
Create reports that drive decisions faster
Spend less time analyzing your findings and more time delivering impactful insights. With Genie, turn around insights instantly so you can make faster decisions. With a generative AI assistant, you can:
- Summarize live and asynchronous research
- Highlight project-level themes & quotes
- Find quotes & summaries to a specific question
- Suggest or auto-magically create highlight reels
Find and screen target audiences more efficiently
Finding the right respondents can be time-consuming and complex. In the future, Genie will be able to help you get started so you can shorten your setup time with the ability to:
- Develop personas
- Identify segments
- Create screeners
- Follow up on pre-work
Maximize engagement to collect more in-depth feedback
Turn anyone into a qualitative expert. To scale qualitative research, you need an assistant who allows you to seamlessly collect in-depth feedback from your target audience. In the future, Genie will:
- Improve discussion guides
- Generate asynchronous activities
- Save key moments
- Improve moderation skills
Frequently Asked Questions
Who can use Genie?
Get early access to Genie on any Discuss project. When early access closes (Fall 2023), Genie will be available as an add-on to your current subscription.Â
Where can I use Genie?
Genie will be available across your research process. Today you can use her to summarize your feedback — helping you streamline your reporting.
Will my data be kept private?
Genie is leveraging an API connection with OpenAI that is secure and private and only references the data for your specific project.Â
