PLATFORM

Purpose built qualitative research platform

Go beyond data points and bring in-depth insights to life across your organization in real-time, transforming customer relationships and driving more informed strategic decisions faster than ever before.

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Prepare

Seamlessly set up your research with an easy-to-use central qualitative hub. Tailor each project to your objectives, ensuring every interaction is focused, efficient, and set up to uncover meaningful insights that support your research goals.

Set up research

Ask

Answer your key qualitative uses all in a single platform. Leverage Live, Auto-Moderated, and Previously Recorded market research tools to help you connect with the right participants, ask the right questions, and get insights on demand.

Collect feedback

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Analyze

Unlock the power of your data. Quickly turn raw feedback into actionable insights with powerful analysis and GenAI tools. Organize, visualize, and interpret findings with ease, giving you the ability to make smart, informed decisions backed by real consumer feedback.

Uncover insights

Key Capabilities

All your qual research, all in one place

Leverage Discuss' secure, global platform for all your market research needs.

Generative AI

Discuss' Genie, your GenAI research assistant, helps you spend less time on the labor-intensive parts of qualitative research and makes your whole team look like geniuses – working smarter, better, and faster.

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Human-led interviews

Learn more in less time and make better informed decisions with Discuss' end-to-end qualitative research software designed for interactive live virtual focus groups and human-led interviews.

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Self-paced feedback

Turn experiences into insights with Discuss' self-paced video feedback, usability testing, video open-ends — enabling faster, more agile qual research.

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Uploaded research

Build a robust insights repository, no matter where the research was conducted — creating a holistic view of all research from Discuss and other sources while leveraging the power of GenAI.

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Teams

Discuss empowers every team, regardless of experience

"Discuss brought us directly into our consumers' homes, providing us with insights we never could have imagined. For the first time in two years since the pandemic, we were able to see consumers interact with our products firsthand."

Sai Pisipati

Global Consumer Insights & Analytics Manager