How Unilever Improves the Mobile E-Commerce Experience
Mobile UX and qualitative research collide with mobile e-commerce. Join Jim Longo, Chief Strategy Officer-Discuss as Oliver Bradley, Global eCommerce Experience Design Directory – Unilever, delivers a master class on what he’s learned about the positive impact of good Mobile UX on shopper behavior. He delivers a number of tips and examples on how mobile UX is different and requires a specific mindset learned from interviews with consumers and A/B testing.
Sign Up for our Newsletter
Other Videos
Why Wonderlust Collective Trusts Discuss to Deliver Qual Insights 90% Faster for Their Clients
Discover how this insight consulting agency is addressing the time-consuming and complex nature of qualitative research Wonderlust Collective is a…
Discover how this insight consulting agency is addressing the time-consuming and complex nature of qualitative research Wonderlust Collective is a…
Why Telenet uses Discuss to drive consumer-centric insights with ease
Telenet’s partnership with Discuss has transformed the way the company engages with its consumers and leverages their insights. By streamlining…
Telenet’s partnership with Discuss has transformed the way the company engages with its consumers and leverages their insights. By streamlining…
Telenet is surfacing actionable insights in a fraction of the time with GenAI
“Sometimes we would have to have two people involved—one running the interview and the other taking notes—or we’d try to…
“Sometimes we would have to have two people involved—one running the interview and the other taking notes—or we’d try to…