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5 Trends Shaping the Future of Qualitative Insights: Key Findings from the 2024 GRIT Business & Innovation Report

By Jim Longo, Co-Founder & Chief Strategy Officer at Discuss Each year, the Greenbook Research Industry Trends (GRIT) Business &…

Employee Spotlight: Discuss senior software engineer Dillon Easter, set against a serene body of water with a purple gradient backdrop.

Discuss Employee Spotlight – Dillon

The “Discuss Employee Spotlight” is a Q&A series dedicated to showcasing all of the amazing talent at Discuss. For this…

Redefining Market Insights: Discuss’ Recognition as a Trusted Partner and Industry Innovator

Discuss is grateful to be recognized as a leader in the qualitative research space, driven by its dedication to excellence…

Discuss Employee Spotlight – Cristina

The “Discuss Employee Spotlight” is a Q&A series dedicated to showcasing all of the amazing talent at Discuss. For this…

Discuss Employee Spotlight – Priscille

The “Discuss Employee Spotlight” is a Q&A series dedicated to showcasing all of the amazing talent at Discuss. For this…

Human Centricity on the Rise: ​​Navigating the New Era, Part 3

How to unlock human centricity at scale with a key mindset shift In Part 1 of this blog series, I…

From Apathy to Empathy: The 3 Steps to Design for Human Centricity at Scale

By Adam Mertz, Chief Growth Officer at Discuss Introduction I recently had the opportunity to moderate a compelling discussion between…

Human Centricity on the Rise: ​​Navigating the New Era, Part 2

Explore the strategies driving success as global leaders prioritize human centricity in future-proofing consumer insights In the first blog of…

Discuss Employee Spotlight – Eduardo

The “Discuss Employee Spotlight” is a Q&A series dedicated to showcasing all of the amazing talent at Discuss. For this…

Human Centricity on the Rise: ​​Navigating the New Era, Part 1

Unpacking the 2024 GRIT Insights Practice Report: Key Takeaways and Trends for Qualitative Research The consumer insights industry is experiencing…

Discuss Employee Spotlight – Amy

The “Discuss Employee Spotlight” is a Q&A series dedicated to showcasing all of the amazing talent at Discuss. For this…

The Empathy Gap: Why Failing to be Consumer-Centric is Losing You Customers (And Money)

Bain & Company found that organizations that effectively implemented consumer-centric strategies outgrew their market competitors by 4% – 8%. Failing…