Voice of the Consumer
From Apathy to Empathy: The 3 Steps to Design for Human Centricity at Scale
By Adam Mertz, Chief Growth Officer at Discuss Introduction I recently had the opportunity to moderate a compelling discussion between…
3 Ways to Combine Communities with Live Video Qualitative
There is no better combination than peanut butter and chocolate. Salty and sweet join to give you the best of…
How Our Marketers are Leveraging Discuss to Harness the Power of Customer Insights
“People don’t buy what you do; they buy why you do it.” ― Simon Sinek, Start with Why: How Great…
13 Ways to Build Products People Will Buy
How can companies build products that people will buy? To help you build the best products people will buy, we…
What is Customer Perception?
In general marketing terms, customer perception refers to customers’ awareness, their impressions, and their opinions about a business and its…
The Criticality of Customer Experience Software in Feedback
How can researchers and teams channel customer feedback into lasting product innovation that drives customer satisfaction and loyalty? That’s the…
Teams and Discuss: The New Way to Extract More Insights in Less Time
What do a product manager at a global entertainment company, a small customer experience team at an e-commerce platform, and…
Zoom and Discuss: The New Way to Extract More Insights in Less Time
What do a product manager at a global entertainment company, a small customer experience team at an e-commerce platform, and…
From Observation to Insight to Strategy: The Evolution of Innovation
Many people think that innovation starts with the proverbial “big idea,” the imaginary bulb that lights up above an inventor’s…
Gain a Business Edge with Our Smart Video Platform
In looking for a video platform to effectively engage with customers and perform the market research you need, don’t…